Announcements and posters are a great way to get the word out about yearbook sales, but why not try some new ideas as well? Here are a couple of our favorites: The Email Signature You send emails all day. Why not advertise yearbook sales in your yearbook signature? Here is an example: ORDER YOUR YEARBOOK TODAY![url … Unique Ways to Advertise Your School’s Yearbook Sales
Social media is the long-reigning king of the Internet. More than 74% of Internet users are on social media sites posting, sharing and uploading from their phones, tablets and desktop computers 24 hours a day. If you want to connect with your yearbook audience, social media is where you’ll find them. Here’s how. Plan Ahead … Promoting Yearbook with Social Media
The goals of a yearbook marketing campaign are to build interest, generate an air of excitement and create anticipation. These can only be accomplished with an enthusiastic staff and a detailed marketing plan that results in the actual sale of yearbooks. Online & On-Campus Sales Picaboo Yearbooks offers you the opportunity to sell yearbooks online. … Marketing Your Yearbook
Guerrilla marketing is an advertising strategy in which low-cost unconventional methods (graffiti, sticker bombing, flash mobs) are used to promote a product or an idea. Not just for fanzines and indie music, this type of promotion is now being used by yearbook staffs. Here are some of our favorites: Hey girl An “Internet meme” is … Guerrilla Marketing
All this talk about creative yearbook sales may be tough if you don’t feel like a “creative person,” but you don’t need to be! Sometimes the most effective sales strategy for the yearbook is just to talk about it… a lot. Talk about the yearbook early, and often. Create a sense of urgency and buzz. … Creative Yearbook Sales Strategies: Promos
Imagine Yourself in the Yearbook Yearbooks are all about the preservation of memories, so why not be memorable when it comes to selling your book? This yearbook sales idea is all about using frames and mirrors to capture attention and sell yearbooks. This idea just takes a trip to your local dollar store, some poster … Creative Sales Strategies: Frames and Mirrors